"How to Use Coaching to Successfully Manage Intercultural Changes in Worldwide Rebranding Processes "
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by
Francois Viquesnel
Length: 3 Cassette Tape
Product #: ICF-05-13ABC
Price: $33.00
Availability: usually ships in 2-3 days
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ABOUT THIS ITEM
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Description: |
The case study will cover the organizational challenge caused by the rebranding of a major European cell phone company. Because of the cultural implications throughout the company, collective and individual coaching was used to facilitate the acceptance of the new brand. Participants will be able to
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Recorded at: |
International Coach Federation 10th Annual Conference
San Jose, CA USA
Sponsored by International Coach Federation
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Date Recorded: |
11/11/2005
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Coaching (Personal, Lifestyle and Professional)
Francois Viquesnel
International Coach Federation 10th Annual Conference
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